Dawit Heck

Dawit Heck invests in application software and commerce technologies with a focus on data and analytics applications. Dawit partners with founders with disruptive business models who are increasing the rate of change. 

New York

About Dawit

What is the first company you invested in?

I did my first investment alongside Partner Scott Friend in Cogsy, which offers an inventory optimization tool for direct-to-consumer merchants. Working with the CEO, Adii, has been a terrific experience as he embodies what we look for in founders—tremendous founder-market fit, product vision, thought leader, and a real sense of collaboration. Since investing in Cogsy’s seed, we have spent lots of time with Adii brainstorming the best GTM strategies and product capabilities, as well as assisting with  introductions to help the company executive on its vision.


What do you love about working for Bain Capital Ventures?

The people! Learning through osmosis from our senior leadership, our portfolio companies, and the rest of the team has not only helped build my own investment acumen, but also helped me realize what to look for in a founding team. I’ve also learned how to  collaborate and contribute to our firm’s end goals of truly partnering with founders to help them create value for their employees,  customers, and partners.

Do you have an investment ethos? 

Attentive is a perfect example of a company that fits my investment ethos, which is to invest in the very best founders building the most useful and innovative tools. As part of BCV’s commerce tech team, we strive to back technologies that provide clear value to the end consumer, that are easy to implement and integrate with, and can work for customers of all sizes, helping them grow both top-line and bottom-line revenues over time.


What is compelling about your domain?

As we all know, the pandemic accelerated the path to a digital world. E-commerce has grown substantially over the last two years, as have the number of merchants that exist to provide consumers with a myriad of products and solutions. As a B2B commerce and marketing investor, I’ve seen how these trends have created a whole host of companies that help merchants more efficiently and effectively grow into powerhouse brands. It’s very exciting to see such a huge, cataclysmic transformation taking place in the commerce space

What advice would you give your younger self?

Be patient!


What is a self-care ritual you practice?

Exercise. I think everyone needs 1 hour in the day to decompress, no matter what that is. For me, taking my mind off the day to day and “zoning out” helps me reset and feel motivated to tackle every task throughout the day. Oh, and also making my bed every morning.


4 years
2 years
1 year
2 years


What’s next for Shopify?

A week and a half ago, Shopify released its Q2 Earning’s report and shares sank 14% on the day after the company announced it plans to lay off 10% of its global workforce (~1,000 employees). CEO Tobi Lutke acknowledged that he and his executive team had overestimated the long-standing success that e-commerce would have in…

Dawit Heck 10 min read
Domain Insights Commerce

The Next Generation Of Inventory Management: Our Seed Investment In Cogsy

by Scott Friend and Dawit Heck, Bain Capital Ventures We’ve all had that terrible feeling of clicking on a product, hesitating to buy it, and then going back the next day (or even just a few hours later!) only to realize the color and size you wanted is out of stock. Every year, retailers and brands leave billions of…

Scott Friend, Dawit Heck 4 min read
Spotlight Commerce Seed

BCV Leads $35M Investment In soona, Bringing The Ecommerce Photoshoot Into The Cloud

“A more beautiful internet for all!” — Liz Giorgi, Co-Founder, soona We’re excited today to announce BCV’s investment in soona, bringing the ecommerce photoshoot into the cloud. With today’s vast number of ecommerce choices, it’s getting harder and harder for retailers and brands to attract and retain new customers. As the cost of getting a customer…

Dawit Heck 4 min read
Spotlight Commerce

Dawit's Portfolio